How to Get Students Excited About Interior Design
....Have Them Design Their Own Retail Store.
What could be more exciting than grabbing a hot business opportunity, finding a location, developing a program, and designing a fantastic retail store?
Wouldn’t it be great, if learning could be more fun? And wouldn’t it be just as wonderful if the teaching experience could be made just a little bit easier, more stimulating, more creative, and dare we say more fun for the teacher?
The best student is one who is looking for answers, and seeking those answers from you, the professional. The ideal student is self-motivated, full of energy and excited about the prospect of spending time in class.
Self-motivation requires self-interest. The student must have a stake in the outcome of the classroom experience. Selecting the correct project type can create tremendous interest in learning but, if the wrong project is assigned, it will bore the socks off today’s sophisticated student.
Assign the right project . . . and you can guarantee a more intense level of student learning, more active student participation, more student motivation . . . and more desire.
Designing a retail store can bring out the best in any student. They know the turf . . . some may have spent as much time in the local mall during their high school years as they did in the classroom. Every student is a shopper. Every student is knowledgeable about the subject of shopping. Every student has theories about the shopping experience. They are interested in fashion, design, trends, directions, new products . . . in a word . . . they are consumers. They are much more at home in a shopping center than they are in any other interior space.
Isn’t this a great project to grab their educational interest? Have them jump into the wonderful world of designing interior spaces by offering them the opportunity to create their own retail franchise . . . to select a product type, find a location, develop a merchandising and operation program, and design a retail store which excites and delights shoppers. The ability to enhance the part of the American built environment most easily understood and appreciated by today’s students will bring forth a wellspring of their creativity and enthusiasm.
Store Design: A Complete Guide to Designing Successful Retail Stores is the book to make this possible. I wrote it as a self-teaching digest for industry professionals. As such, it covers all the elements of designing a store. Site selection, store layout and organization, product and merchandise display, storefront design, materials, lighting and environmental systems are presented, chapter by chapter, in an organized, straightforward manner, to be easily understood and utilized by anyone. This is not a coffee-table book . . . this is a learning tool. It was written for both the novice shop owner and designer and for the most experienced retail professionals. Best of all, its clear axiomatic, graphical approach to design issues, such as lighting, systems and material selection will provide useful information and direction to a young designer working on any project type.
I hope you will discover the benefits of using this great teaching tool . . . to excite, delight, and inspire your students in their quests to become interior design professionals. Please read the book description that follows. Thanks, Bill Green
....Have Them Design Their Own Retail Store.
What could be more exciting than grabbing a hot business opportunity, finding a location, developing a program, and designing a fantastic retail store?
Wouldn’t it be great, if learning could be more fun? And wouldn’t it be just as wonderful if the teaching experience could be made just a little bit easier, more stimulating, more creative, and dare we say more fun for the teacher?
The best student is one who is looking for answers, and seeking those answers from you, the professional. The ideal student is self-motivated, full of energy and excited about the prospect of spending time in class.
Self-motivation requires self-interest. The student must have a stake in the outcome of the classroom experience. Selecting the correct project type can create tremendous interest in learning but, if the wrong project is assigned, it will bore the socks off today’s sophisticated student.
Assign the right project . . . and you can guarantee a more intense level of student learning, more active student participation, more student motivation . . . and more desire.
Designing a retail store can bring out the best in any student. They know the turf . . . some may have spent as much time in the local mall during their high school years as they did in the classroom. Every student is a shopper. Every student is knowledgeable about the subject of shopping. Every student has theories about the shopping experience. They are interested in fashion, design, trends, directions, new products . . . in a word . . . they are consumers. They are much more at home in a shopping center than they are in any other interior space.
Isn’t this a great project to grab their educational interest? Have them jump into the wonderful world of designing interior spaces by offering them the opportunity to create their own retail franchise . . . to select a product type, find a location, develop a merchandising and operation program, and design a retail store which excites and delights shoppers. The ability to enhance the part of the American built environment most easily understood and appreciated by today’s students will bring forth a wellspring of their creativity and enthusiasm.
Store Design: A Complete Guide to Designing Successful Retail Stores is the book to make this possible. I wrote it as a self-teaching digest for industry professionals. As such, it covers all the elements of designing a store. Site selection, store layout and organization, product and merchandise display, storefront design, materials, lighting and environmental systems are presented, chapter by chapter, in an organized, straightforward manner, to be easily understood and utilized by anyone. This is not a coffee-table book . . . this is a learning tool. It was written for both the novice shop owner and designer and for the most experienced retail professionals. Best of all, its clear axiomatic, graphical approach to design issues, such as lighting, systems and material selection will provide useful information and direction to a young designer working on any project type.
I hope you will discover the benefits of using this great teaching tool . . . to excite, delight, and inspire your students in their quests to become interior design professionals. Please read the book description that follows. Thanks, Bill Green
Store Design:
A Complete Guide to Designing Successful Retail Stores
Store Design will show you how to design great retail spaces. Learn how to analyze your design needs according to type of store, location, the product, price-point, and budget. Find out how to design and organize a store that reinforces a desired image, attracts shoppers and motivates buying behavior. Create flexible, timeless and tasteful stores that stimulate today’s sophisticated customers to enter the store, shop and buy.
The book identifies the main components of store design and segments them into either/or axiomatic subsets, which are the core of the design process. You can use these design principles to build a store design that responds to every concern of the retailer: the right store image, a sensible floor plan, totally effective product presentation, arresting storefront design, and vibrant, energy-efficient lighting.
When you are done, you will have the confidence to know that your store design will work functionally, aesthetically, and psychologically. You will be able to create the right store for every product, every location, and every retailer, because you will have sound design principles on which to base every decision.
Loaded with numerous photos and illustrations, Store Design spells it all out in five major chapters. In addition there is a useful glossary of retail architecture terms and a step-by-step checklist to take you through the design process.
Store Design is a guided tour through the entire design process for a retail store. If you are already a retail design maven, this book will serve you well, providing a structure for design and reinforcing your skills and experience, and it will be a knowledge base for your staff so they too can design retail spaces. If you are a novice to the world of retail, you will gain the equivalent of years of experience simply by reading and adopting its ideas.
Store Design is the Complete Guide to Designing Successful Retail Stores.
About 32,000 words plus 42 photos & illustrations plus design checklist.
Available in Paperback or EBook format.
A Complete Guide to Designing Successful Retail Stores
Store Design will show you how to design great retail spaces. Learn how to analyze your design needs according to type of store, location, the product, price-point, and budget. Find out how to design and organize a store that reinforces a desired image, attracts shoppers and motivates buying behavior. Create flexible, timeless and tasteful stores that stimulate today’s sophisticated customers to enter the store, shop and buy.
The book identifies the main components of store design and segments them into either/or axiomatic subsets, which are the core of the design process. You can use these design principles to build a store design that responds to every concern of the retailer: the right store image, a sensible floor plan, totally effective product presentation, arresting storefront design, and vibrant, energy-efficient lighting.
When you are done, you will have the confidence to know that your store design will work functionally, aesthetically, and psychologically. You will be able to create the right store for every product, every location, and every retailer, because you will have sound design principles on which to base every decision.
Loaded with numerous photos and illustrations, Store Design spells it all out in five major chapters. In addition there is a useful glossary of retail architecture terms and a step-by-step checklist to take you through the design process.
Store Design is a guided tour through the entire design process for a retail store. If you are already a retail design maven, this book will serve you well, providing a structure for design and reinforcing your skills and experience, and it will be a knowledge base for your staff so they too can design retail spaces. If you are a novice to the world of retail, you will gain the equivalent of years of experience simply by reading and adopting its ideas.
Store Design is the Complete Guide to Designing Successful Retail Stores.
About 32,000 words plus 42 photos & illustrations plus design checklist.
Available in Paperback or EBook format.
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